Apply directly to your lips for the most intense payoff. For just a touch of soft matte color, apply with your finger in a blotting motion. To help shape and define lips, first line them with Rare Beauty by Selena Gomez's Kind Words Matte Lip Liner (sold separately). For even longer wear, define and fill in your lips with Kind Words Matte Lip Liner, then layer lipstick on top.
Selena wanted to create a classic lipstick that’s truly comfortable. This innovative flexible formula moves with your lips for cushiony, pigment-rich color that lasts all day while keeping lips soft, nourished, and moisturized. Comes in the same 11 made-to-match shades as Kind Words Matte Lip Liner.