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Origin: The New Balance 550, initially dubbed the P550 Oxford, emerged in 1989. Designed by Steven Smith, this low-top basketball shoe was conceived as a more affordable option. It initially struggled to gain traction and faded into obscurity, a stark contrast to the eventual heights it would reach. This historical context sets the stage for the 550's dramatic resurgence, a testament to its enduring design.
Construction: The 'Concrete' variant of the New Balance 550 showcases a low-top silhouette with a layered design. Its construction melds off-white leather, perforated panels, and mesh tongues with the addition of black suede overlays on the collar. The signature 'N' logo, now bearing a worn-away effect, highlights the shoe's aesthetic. An EVA foam midsole and a durable rubber outsole complete the build.
Utility: Primarily intended for casual wear, the New Balance 550 'Concrete' seamlessly transitions into a lifestyle sneaker, perfectly complementing street style. Originally conceived for basketball, its design incorporates an EVA foam midsole for cushioning and a rubber outsole with a special traction pattern. The shoe's versatility is undeniable, making it a staple for daily use and various fashion contexts.
Influence: The New Balance 550 has become a mainstay, frequently seen on the streets, marking its impact on contemporary style. Hailey Bieber, a prominent figure in modern fashion, has been spotted in the 550 on various occasions. Additionally, the model has garnered attention from other style icons such as Kendall Jenner and Matilda Djerf, further cementing its place in the fashion landscape. The 550's influence is irrefutable.